RunLocal Marketing provides digital marketing services built around one principle: you should know and trust the person managing your marketing.
We work with small businesses and nonprofits — family law practices, therapists, community organizations, and the professionals who keep local communities running. We understand this market because we work in it every day.
Marketing that actually works starts with someone who genuinely knows your business.
Digital Marketing That Fits the Way You Work
Most small businesses and professional practices don’t need a 12-person agency with a rotating account team. They need a consistent point of contact who understands their goals, respects their time, and builds a strategy around the way they actually operate.
At RunLocal, most clients work directly with Valerie Robinson — founder, strategist, and the person who picks up when you call. A small supporting team handles technical and content work behind the scenes, but the relationship, the strategy, and the accountability stay in one place.
Who We Work With
Our clients are small businesses and nonprofits who are ready for real marketing support — but aren’t looking for a big agency experience. They want responsiveness over reporting decks, and real results over jargon.
We work with:
- Therapists, counselors, and mental health professionals
- Family law attorneys and solo legal practitioners
- Community nonprofits and 501(c)(3) organizations
- Local professional service businesses of all kinds
If you’ve had a frustrating experience with a marketing agency that promised the world and delivered confusion, you’re not alone — and you’re exactly who we built this for.
What Digital Marketing Looks Like With RunLocal
Digital marketing isn’t one thing. It’s a set of connected decisions — about where your business shows up, who finds it, and what happens when they do. We help you make those decisions clearly, then follow through consistently.
Our core services include:
Search engine optimization (SEO)
Building long-term organic visibility in Google and AI-powered search — so your business shows up when prospective clients are actively looking for what you offer.
Local SEO
Showing up in map pack results, near-me searches, and the local directories your clients actually use. For professional practices, local search visibility is often the highest-return marketing investment available.
Content strategy and creation
Developing, writing, and managing the content that supports your rankings and earns trust before a prospect ever contacts you. We handle everything — strategy, writing, and editing.
Social media
Maintaining an active, professional presence on the platforms that matter for your audience — without requiring you to become a content creator on top of running your business.
AI search visibility
An increasingly important part of how prospective clients find professional services. We build your online presence with AI-generated answers in mind — so your business gets cited, not overlooked, when someone asks an AI assistant for a recommendation.
Logo and brand identity
For practices and organizations that need their visual identity to reflect the quality of their work, we provide logo design and brand strategy as part of a broader marketing engagement.
We don’t lead with all of these at once. Every engagement starts with understanding your business, your market, and where the real opportunity is.
How We Work
Discovery and strategy
We start by getting to know your business specifically — your clients, your competition, your goals, and what has and hasn’t worked before. No templated onboarding. No assumptions.
A plan you can actually understand
We build a clear strategy and explain it in plain language. You’ll always know what we’re doing and why.
Consistent execution
We handle the implementation — content, technical SEO, campaigns, reporting — so you can stay focused on running your business. Valerie stays involved at every stage.
Ongoing accountability
We measure what matters and report on it clearly. If something isn’t working, we say so and we adjust. We back that up with a money-back guarantee after your first three months if you’re not satisfied with the direction we’re heading.
Good Marketing Needs Somewhere to Land
Your website is the foundation everything else sits on. SEO, local search, social media, AI visibility — all of it drives traffic to a destination that either converts or doesn’t. A website that isn’t built to support your marketing goals quietly undermines everything above it.
We build and maintain websites as part of our service offering, and we approach every digital marketing engagement with your web presence in mind.
[See our web design services →]
Serving the Businesses That Serve Their Communities
RunLocal is based in Longmont, Colorado, and has been working with small businesses and nonprofits in this region for over 15 years. Most of our clients are professional practices and community organizations — the kind of businesses where the owner is also the primary service provider, where trust and reputation matter more than ad spend, and where a marketing partner who actually knows your market is worth more than a national agency that doesn’t.
We work primarily remotely, which keeps things efficient. When an in-person meeting makes sense, we make that happen.
Frequently Asked Questions
What kinds of businesses do you work with?
Primarily therapists, counselors, family law attorneys, and community nonprofits — along with other professional service businesses and organizations where trust, reputation, and relationship are central to how clients choose a provider. If you’re not sure whether we’re a fit, reach out and ask.
Do I have to sign a long-term contract?
We believe in earning your business every month. We offer a money-back guarantee after your first three months, and we’ll always be upfront with you about what’s working and what isn’t.
Will I be working with Valerie directly?
Yes. Most clients work primarily with Valerie throughout the engagement. A small team supports the technical and content work behind the scenes, but strategy, communication, and accountability run through one person.
How is RunLocal different from a larger agency?
Larger agencies spread work across teams and often rotate account managers. At RunLocal, you work with the same person who built your strategy — someone who has worked with businesses like yours for over 15 years and understands the specific dynamics of marketing a professional practice or nonprofit.
Do you offer website design as part of digital marketing?
Yes. We build and maintain websites and treat them as the foundation of any digital marketing engagement. If your current site isn’t supporting your marketing goals, that’s usually the first conversation we have.
What does the first conversation look like?
A real conversation about your business — your goals, what you’ve tried, where you’re stuck. No pressure, no pitch deck. Valerie will tell you honestly whether we’re a good fit, and if we’re not, she’ll point you somewhere useful.
What Our Clients Say
“I can’t recommend Valerie’s work enough. She’s quick, reliable, friendly, and wonderful to work with. With my tight schedule it’s sometimes hard to keep track of everything going on, but with Valerie I always know that she’s got things under control.”
— Collis Ta’eed, CEO, Envato Media
“The Rules of Marketing change all the time, and while I fancy myself pretty good at business development, I was not succeeding in growing our customer base. I was throwing good money away trying to piecemeal it with Fiverr and Upwork. Let someone do it who knows what they’re doing. We are already experiencing an increase in customer queries after just a short time. Valerie and her team at RunLocal are consistent, responsive, and have an appetite for the thrill of the race. Just the energy we needed to take our business to the next level!”
— Carol Setters, Longmont Dog Training
”Valerie at RunLocal Marketing is the absolute best you could work with to create your website and bolster your business through well seasoned SEO services! I did my research and found Valerie’s approach, website design creativity and expertise, SEO savvy, down-to-earth nature and obvious dedication to integrity to be by far the best!”
— Jamie Brennan, Jamie Brennan Therapy
Let’s Find Out If We’re a Fit
If you’re a small business or nonprofit looking for a marketing partner who will actually know your name — start with a conversation.
No obligation. No pitch. Just a direct conversation about your business and what’s possible.
RunLocal Marketing is a Google Partner, BrightLocal certified in local SEO and Google Business Profile management, HubSpot inbound certified, and a member of the Longmont Chamber of Commerce.
